HashiCorp Brand

We’ve created some guidelines to help you use our brand and assets, including our logo, content and trademarks, without having to negotiate legal agreements for each use. To make any use of our marks in a way not covered by these guidelines, please contact us and include a visual mockup of intended use.

HashiCorp

The HashiCorp mark includes the HashiCorp name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

From left to right:

  • Primary Logo: for a majority of applications
  • Vertical Logo: alternate square layout
  • HashiCorp Icon: our icon

» Colors

Our corporate color palette consists of black, white and colors representing each of our products. The HashiCorp logo should be white when using product colors as the background.

  • Vagrant
    #1563ff
    RGB 21,99,255
    CMYK 88,48,0,0
    PMS 285

  • Packer
    #00ACFF
    RGB 0,172,255
    CMYK 82,0,0,0
    PMS 2995

  • Terraform
    #623CE4
    RGB 98,60,228
    CMYK 70,74,0,0
    PMS 2725

  • Vault
    #6A6D7A
    RGB 106,109,122
    CMYK 61,52,40,12
    PMS Cool Gray 8

  • Nomad
    #00B475
    RGB 0,180,117
    CMYK 84,59,0,0
    PMS 339

  • Consul
    #CA2171
    RGB 202,33,113
    CMYK 20,100,0,0
    PMS 233

  • White
    #ffffff
    RGB 255,255,255
    CMYK 0,0,0,0

  • Black
    #000000
    RGB 0,0,0
    CMYK 100,100,100,100

» Spacing Considerations

The safety area surrounding the Primary Logo is defined by the height of our logomark. When using the Signature Logo, measure clear space around the HashiCorp Logo. For square layouts, it’s best to leave 2/3 of clear space between the logo and adjacent elements.

HashiCorp Spacing

» General Information

By using the HashiCorp marks you agree to the guidelines as well as our Terms of Service and all our rules and policies. HashiCorp reserves the right to cancel, modify, or change the permission in these guidelines at any time at its sole discretion. For further information about use of the HashiCorp name and trademarks, please contact brand@hashicorp.com.

» HashiCorp Stack Graphic

The HashiCorp Stack graphic provides a framework for understanding the HashiCorp Suite. This four-layer framework describes the key elements of distributed infrastructure and articulates the movement in software teams away from a linear waterfall process to one where all three teams—development, operations, and security—can run in parallel.

Use in decks and presentations at community events and meet-ups, as well as in publications. Both sets of graphics are available for download below or in the complete brand kit.

Download Stack Graphic Assets

Enterprise

Vagrant

The Vagrant mark includes the Vagrant name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Vagrant color palette consists of the primary Vagrant color and additional shades. The Vagrant logo should be white or monochrome tonal when using a color background.

  • Vagrant
    #1563ff
    RGB 21,99,255
    CMYK 88,48,0,0
    PMS 285

Packer

The Packer mark includes the Packer name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Packer color palette consists of the primary Packer color and additional shades. The Packer logo should be white or monochrome tonal when using a color background.

  • Packer
    #00ACFF
    RGB 0,172,255
    CMYK 82,0,0,0
    PMS 2995

Terraform

The Terraform mark includes the Terraform name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Terraform color palette consists of the primary Terraform color and additional shades. The Terraform logo should be white or monochrome tonal when using a color background.

  • Terraform
    #623CE4
    RGB 98,60,228
    CMYK 70,74,0,0
    PMS 2725

Vault

The Vault mark includes the Vault name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Vault color palette consists of the primary Vault color and additional shades. The Vault logo should be white or monochrome tonal when using a color background.

  • Vault
    #6A6D7A
    RGB 106,109,122
    CMYK 61,52,40,12
    PMS Cool Gray 8

Nomad

The Nomad mark includes the Nomad name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Nomad color palette consists of the primary Nomad color and additional shades. The Nomad logo should be white or monochrome tonal when using a color background.

  • Nomad
    #00B475
    RGB 0,180,117
    CMYK 84,59,0,0
    PMS 339

Consul

The Consul mark includes the Consul name & logo, and any word, phrase, image, or other designation that identifies the source or origin of any HashiCorp products. Please don’t modify the marks or use them in a confusing way, including suggesting sponsorship or endorsement by HashiCorp, or in a way that confuses HashiCorp with another brand (including your own).

Download Logo Assets

The Consul color palette consists of the primary Consul color and additional shades. The Consul logo should be white or monochrome tonal when using a color background.

  • Consul
    #CA2171
    RGB 202,33,113
    CMYK 20,100,0,0
    PMS 233

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